ThoughtAssembly is a Melbourne based graphic design and visual communications studio. We specialise in the formation of clean and eloquent graphic design. Following a philosophy driven by clarity and honesty, we believe that the distillation of concept is what creates impeccable design. Please contact us if you would like to know more.
We build partnerships with our clients to understand their communication challenges. We apply our creative thinking and understanding of design to develop thought-provoking solutions to address commercial needs. During the course of the project we spend time meticulously crafting the detail while keeping an eye on the bigger picture.
Our approach is to combine the expression of original ideas that innovate, challenge and inform. Our response is always appropriate to the brief.
ThoughtAssembly
Level 1, 32 Wangaratta Street
Richmond, Victoria 3121 Australia
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Telephone. +61 (0) 3 9029 5924
Email. hello@thoughtassembly.com.au
Twitter. @thoughtassembly
For new business enquiries:
nic@thoughtassembly.com.au
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Internships.
We do not currently offer an internship progam, however, please send through your folio and we will endeavour to be in touch.
Jobs.
Currently there are no permanent positions available at ThoughtAssembly.
Web Development.
Zann
2013 Victorian Honour Roll of Women
18/03/2013
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For the third year running, ThoughtAssembly were responsible for developing the event identity for the Victorian Honour Roll of Women — an awards initiative that recognises women whose lives and careers have significantly shaped communities and beyond for the benefit of all Victorians. This includes the design and production of certificates, booklets, nomination forms and invitations as well as the event signage, presentation templates etc. As the aesthetic has become a central and recognizable element of the Honour Roll event, the core design elements must remain essentially uniform each year. Thus, the challenge with this project is to develop a subtly unique look and feel for each element whilst still staying within the strict parameters of the event branding we created in 2010.
This year in order to achieve this, the topographical pattern, which is applied to the event collateral, has been delicately reformed. Similarly, the type treatment and booklet layout have been tactfully manipulated. These factors, paired with the utilization of the shade of purple that has become synonymous with the awards, result in an evolved and refined visual treatment for the project, which still fits within the structure of the Honour Roll’s succinct and clear identity.
Congratulations to this years twenty inductees!
961 x Rumi
05/03/2013
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With summer over but the heat still here in Melbourne, last night was perfect for the Melbourne Food & Wine event, The Origins of Beer: 961 at Rumi. A celebration of modern Lebanon, the night saw 5 courses of award-winning Rumi meals specially matched with 5 new Lebanese beers by the brewery 961 Beer. The head brewer and owner of 961 Beer, Mazen Hajjar, came out for the Australian introduction of the range and hosted the evening with historic tales of Lebanon and beer. From cheese cigars, to baked snapper with olive and almond sauce ... to BBQ quail and burnt eggplant, the beers and food worked harmoniously throughout the night but the surprise (for one lucky designer) was the heavier porter matched with dates and labne!
After designing the event identity and promotional pieces, ThoughtAssembly designed the menu's for the night (pictured), which included hand rolling the scrolls and applying the stickers only hours before the dinner.
Congratulations to Rumi and 961 Beer on a fantastic night — NC
Process Journal, Edition Eight
13/02/2013
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I am pleased to announce the release of Process Journal, Edtition Eight!
Featuring a wonderful cover illustration of the 'process' of Process by Barcelonean-based studio Hey!, Edition Eight features: A Practice for Everyday Life, Hey!, North, Sons & Co, Jarek Kowalczyk, Klim, Outcast Editions, Accept & Proceed, Smörgåsbord, Bibliothèque, Studio Lin, Hofstede Design and essays by Rob Duncan & Brad Haylock. — NC
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Process Journal Edition Eight is available from www.processjournal.com
China and a Gold Chair in the Middle of the Road
08/02/2013
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James Morgan’s current exhibition explores the process of change, which is so evident in Melbourne’s Chinese sister city, Tianjin. Morgan’s portraits invoke the inevitable contradictions that arise between industrial and traditional China; illustrating the story of a city in flux by capturing images of both its people and landscape.
These images were taken in an effort to connect to a place toward which Morgan has held a curiosity since childhood. His photography gently reflects this interest whilst also revealing the reality of being a foreigner; an inquisitive outsider in an unfamiliar place.
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Open daily, 10am–4pm until 12.02.13
The Victorian Artists Society
430 Albert Street, East Melbourne 3002
www.jhhm.co
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It was a true delight to work with James in designing the collateral for his exhibition, the complete project will be posted in the coming weeks. If you are in Melbourne please find the time to go have a look.
Engagement Party Invitation
07/02/2013
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With Olivia and Nathan's wedding approaching, now seemed a good time to post their engagement party invitation from last year. Screen printed gloss white on black stock, the invitations were cut in half and then secured together with a blind debossed silicon wristband. By deliberatly cutting the inviations in half, the date and venue is (poetically) only revealed when the two halves are joined.
